Logo design and branding toolkits
Your logo is not your brand, and don’t let any designer tell you otherwise.
But the logo design process can help you get clear about how you want to become known to your customers. Identity design, when grounded in strategy, will help you differentiate, land the gig, win the bid, close the sale.
If you’re looking a designer who can guide you through that process (while having lots of fun, too), let’s have a chat!
“I love working with Taughnee. She’s a great listener, keen observer and a confident designer. Her process is respectful and inspiring and professional. The logo she built for my company continues to earn attention and praise.”Mia Oxley
“I’ve been searching for “my designer” for 16 years. So grateful for Taughnee. She’s amazing. So very very pleased.”Ellen Faye
“Taughnee is not only an exceptional designer, but SO amazing to work with! She was easy to communicate with and went above + beyond in her work. Taughnee was able to convey the message and philosophy of our brand through her designs even before the vision for our brand was settled. Taughnee’s ideas and sample designs provided clarity and guidance for me to settle on the perfect design. Truly an amazing designer and awesome person. I cannot thank her enough and will definitely be reaching out for future projects!TingTing
Get your new business off to an amazing start with all the branding tools you need
Logo: All logos are original works — no clip art, no templates, and no “generic” style logos. You’ll be presented with no less than 3 concepts, and have the opportunity to refine the design of your choice with 3 rounds of revisions.
I begin by getting an understanding of your unique value proposition, your target audience, company values and philosophy and of course, your business goals. The process includes lots of communication between us, and the result is a logo you’ll be proud of that will set you apart from the competition.
Style guide: A style guide will help you establish strong brand consistency in all your documents and future design projects.
Business card & master letterhead template: You will be provided with 3-5 businesss card design options and receive a file ready to take to the printer of your choice. Your master letterhead template will allow you to apply consistent and professional-looking formatting to your business documents. You will be provided with a 10-minute training video for how to use your master template.
Digital branding: I will help you kick off your new business on the web with branded graphics for all of your social media channels. This includes cover photos and avatars for the channels of your choice.
Starter website: I’ll help you get up and running with a website quickly so you can begin advertising it on your business cards and letterhead without the worry and pressure of doing a long-involved website development process (which takes some time to do right, we can get to that when you’re ready). This perfect for getting started — you’ll have a one page branded website that provides business details, contact information, and a mailing list sign up form. I’ll help you with setting up your domain name and website hosting, too.
My logo design service includes multiple formats and versions for different uses as well as full color and one color options starts at $1500*.
Startup Brand System + Digital Package includes logo, style guide, business card, and master letterhead template, social media cover and avatar graphics starts at $3,250*.
Startup Branding, Digital & Website Package includes logo, styleguide, business card, master letterhead template, social media cover and avatar graphics, and a starter website starts at $4,550*.
*The cost will depend on the size of your company and your intended usage. The prices listed are for solopreneurs or micro-business owners who do not intend to use the logo on merchandise.
Projects require a 50% deposit to be secured in my calendar, 50% payment is due at the time of final delivery. Once we have scheduled your projects, estimate 2 weeks for logo delivery, 3 weeks for the branding or digital branding packages, and 4 weeks for the branding, digital & website package. 3 rounds of revisions are included for all deliverables and may extend the estimated delivery time.
I look forward to helping you get your business off to an amazing start!