How To Design An Effective Logo

How To Design An Effective Logo

Whether you’re a designer just starting out or you’re an entrepreneur looking to DIY, it’s important to understand what goes into making an effective logo. We can talk about what makes a “good” logo, but I think that discussion is too...
A Simple Trick to Improve Your Services Page Copy

A Simple Trick to Improve Your Services Page Copy

Over the last few months, I’ve been fine-tuning a new service offering: testing it out on beta clients, ironing out all the kinks, and creating a well-oiled process I feel confident about. So when it came time to write the sales page copy, I thought I had all...
One Simple But Powerful Exercise To Strengthen Your Brand

One Simple But Powerful Exercise To Strengthen Your Brand

We all know that competition is fierce these days. If you want to capture the attention of your dream clients, it’s gonna take more than just telling them WHAT you do. Connect with people on an emotional level and they’ll stop scrolling and pay attention:...
8 Free & Easy Ways to Find Clients  Fast

8 Free & Easy Ways to Find Clients Fast

Attracting clients fast is not about blogging, sales funnels, growing your Twitter following, or optimizing your website. All of those things will help you build awareness and even convince and convert your dream customers in the long run, but they don’t work like a...