A Simple Trick to Improve Your Services Page Copy

A Simple Trick to Improve Your Services Page Copy

Over the last few months, I’ve been fine-tuning a new service offering: testing it out on beta clients, ironing out all the kinks, and creating a well-oiled process I feel confident about. So when it came time to write the sales page copy, I thought I had all...
8 Free & Easy Ways to Find Clients Fast

8 Free & Easy Ways to Find Clients Fast

Attracting clients fast is not about blogging, sales funnels, growing your Twitter following, or optimizing your website. All of those things will help you build awareness and even convince and convert your dream customers in the long run, but they don’t work like a...
15 Pieces of Advice for New and Aspiring Solopreneurs

15 Pieces of Advice for New and Aspiring Solopreneurs

Whether you’re an independent freelancer just starting out, or you’re dreaming about solopreneurship from your 9-5 job, there’s a lot that goes into running a business all on your own. As a solopreneur for over 15 years, I know exactly what...
The 5-Step System To Attract Clients Online

The 5-Step System To Attract Clients Online

It gets so old. One day we’re flying on top of the world: booked up with clients, rolling in the dough, and expecting it to only grow and grow and grooooow! … and the next day we wake up to the sound of crickets chirping. It’s called feast-or-famine...
7 Ways To Make A Great First Impression With Potential Clients

7 Ways To Make A Great First Impression With Potential Clients

Making a great first impression with potential clients is often the determining factor for whether they’ll hire you, and it isn’t all about who has the lowest price. A lot comes down about who they think they’d like to work with most and who they can...
Getting to the Bottom of What Your Clients Really Want

Getting to the Bottom of What Your Clients Really Want

This week I had a conversation with a web developer I sometimes collaborate with―we were talking about a new service I’d like to offer my clients and how he could help. He shared his initial ideas and my first reaction was, “That’s not going to work...