Attracting clients fast is not about blogging, sales funnels, growing your Twitter following, or optimizing your website. All of those things will help you build awareness and even convince and convert your dream customers in the long run, but they don’t work like a...
It gets so old. One day we’re flying on top of the world: booked up with clients, rolling in the dough, and expecting it to only grow and grow and grooooow! … and the next day we wake up to the sound of crickets chirping. It’s called feast-or-famine...
Capturing the attention of your dream customers ain’t easy these days, you have lots of competition. So the question is, what can you do to break through all the noise and create a brand that gets noticed? #1 Create a visual identity that sets you apart When...
This week I had a conversation with a web developer I sometimes collaborate with―we were talking about a new service I’d like to offer my clients and how he could help. He shared his initial ideas and my first reaction was, “That’s not going to work...
Yesterday I had a meeting with a friend of mine and he said, “When I read your blog posts, I feel like you’re speaking directly to me.” I replied, “I am speaking directly to you.” More specifically, I’m speaking to people who share...
I’ve never met a B2B service-based business owner who doesn’t have at least a billion stories about shitty clients. You know, the ones who… Haggle with you about price. Force you to confront them with yet another conversation about ‘scope...