The Sleazy Tactic You Should Avoid Using In Your Sales Copy

The Sleazy Tactic You Should Avoid Using In Your Sales Copy

This morning while having my coffee, I happened upon this awesome article, You’re In Sales Too (Whether You Like It or Not) — it’s a short read with a powerful lesson: You never know when you’re speaking to (and pissing off) a customer. It...
How I Saved Enough Money To Travel & Work

How I Saved Enough Money To Travel & Work

If you run a digital business — meaning if you can work from your laptop and your customers don’t need to see you face-to-face in order to get your work done; and if you don’t have obligations (e.g. family) that require you be present where you are now; there’s...
3 Big Mindset Shifts If Launching Your Business Terrifies You

3 Big Mindset Shifts If Launching Your Business Terrifies You

As a designer, I work with clients during the most FUN and EXCITING stages of launching their businesses: the strategy sessions where we dig soul-deep and the creative process where their ideas become a tangible reality… The “Ohhhhh my god! Squeeeeee!...
The Marketing Advice You Shouldn’t Take

The Marketing Advice You Shouldn’t Take

When it comes to taking marketing advice, my advice is: be aware of phrases like, “you need to” and “you must.” They trigger stress and overwhelm and that’s not going to help you get out there and get visible. There are exceptions of...