Website Empowerment Archives » Endeavor Creative | Brand Strategy for Service-Based Entrepreneurs

How To Use Content Upgrades To Build A Bigger, Better List

List building tactics come and go, but content upgrades provide so much value to you and your site visitors that it’s safe to say this method of list-building is here to stay. If this is a new concept to you, let’s start from square one… What is a...

Tripwire Marketing: Earn Trust, Win Clients & Make Passive Income

The “tripwire” is one of those horrible, jargon terms that make even my most hardcore marketing friends cringe. If you’re wondering, “What is a tripwire?” let me break it down in real-human-person language: A tripwire is a low-cost...

Optimize Your Images For SEO, Social Media, & Pinterest

Optimizing your images for seo, social media, and Pinterest is an often-overlooked detail that can make a big difference to make sure your content is discoverable in search. First, let’s clarify what it means to “optimize images”… There are a...

Establishing Credibility Online: How To Earn Your Site Visitors’ Trust

What factors cause people to believe the information they find on the web? How will your site visitors know whether to deem you credible and to trust you? Let’s see what research has to say about it establishing credibility online…...

Setting Up A WordPress Website From Scratch – A Helpful Step-By-Step Tutorial

So you’ve decided to take the plunge and set up a self-hosted WordPress website, congrats! It’s the most widely-used platform for bloggers and businesses for a reason — the sky’s the limit when it comes to what you can do with it! But setting...

My Top 10 Ride-or-Die WordPress Plugins

So, here’s the dealio. It’s easy to go crazy when it comes to WordPress Plugins — you can make your site do cartwheels and expand its functionality to the moon and who doesn’t want that? The problem is, not all plugins are well-coded (even the...